Where guaranteed to take a lot of money
One of the questions that people most often ask themselves is where to get a lot of money. All 100% of adults in all countries of the world ask themselves…

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How to eliminate a competitor forever
One of the main questions of all businessmen is how to eliminate a competitor. Making a competitor leave the market is the dream of every businessman. Eliminating a competitor once…

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Ideas as the beginning of marketing
A product and service are ways of implementing ideas, but only a part of them, and not all that consumers have, can be realized with the help of a given…

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evaluating car manufacturers

Target Marketing Strategy as a Sales Generator

One of the most popular marketing strategies among active market players is targeted marketing strategy. Target marketing strategy is a marketing strategy in which the market is considered as a heterogeneous object, consisting of elements. In a marketing language, these elements are called market segments. In other words, with such a strategy, the market is disassembled into molecules and work is being done with them, with each molecule having separate work.

Target Marketing Strategy Case Study from Mazda

A separate work involves a separate marketing program for each individual market segment, studying the needs of different target groups, reading marketing articles, creating a special offer for each target segment, using different advertising messages for the target audience of each segment. How does this all happen in real life? Let’s look at the example of Mazda. Continue reading

Rating of slogans of automobile companies

The slogans of automobile companies are a reflection of the ideas that they transmit to the market. With their help, car manufacturers communicate the value of their cars to the car market, show how and how they differ from competitors’ products. Looking at the slogan, the car buyer can understand what his character is and decide whether it is suitable for him.

Slogans of automobile companies and their rating

There are many ways to compare car manufacturers. You can do this in terms of sales, profits, the number of cars sold, reliability, design, safety, top speed, environmental friendliness, price, size and many other parameters. All these comparison methods allow consumers to better navigate in the “iron horses” and choose the most suitable car for them, which means that their existence is quite appropriate. Continue reading

A powerful and effective business formula
A business formula is a way to make money. There are many options to make money now. Each of them requires a different amount of investment, gives a different result…

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Pseudocreo is an external object
However, a person does not always live his life, guided by his desires and, as is known from physics, energy does not disappear anywhere, he only passes from one species…

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Modern sources of profit
The first was the primary sector of the economy, which includes agriculture and mining. The primary sector of the economy was based on the economy of human communities, in fact,…

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How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of things themselves, but for the sake of what these things give them."…

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