How to make friends with the invisible hand of the market
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

Continue reading →

Word of mouth marketing. How to make you talk about
How to ensure stunning success and popularity for your company without spending a dime on advertising? How to make sure that customers tell about you to all friends, acquaintances and…

Continue reading →

How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of things themselves, but for the sake of what these things give them."…

Continue reading →

you should

The concept of the invisible hand of the market

It is believed that the invisible hand of the market is what controls the market. The opinion is controversial, but predominant. It is believed so because the market is not subject to control and it seems to work on its own, as something independent. As a result, the market must be obeyed, it must be adapted to it, its opinion must be taken into account, its desires must be guided.

Invisible hand of the market

The need to obey does not like businessmen who are used to having them all obey. It is all the more unpleasant to submit to something incomprehensible to whom, because the market structure is very abstract. But there is nothing left to do, you have to obey, because, if you do not do this, then you can fly out of it very easily, very quickly and forever. Continue reading

Seven Ways to Build Trust in a Website or Online Store

1) Customer Reviews
The most commonplace thing is the availability of feedback from existing customers. If we are talking about an online store, then these may be reviews that registered users will add. In the case of b2b, it can be reviews of representatives of the companies with which you worked. Not all visitors trust reviews, but there is a certain category for which such reviews serve as a serious guide when deciding in favor of a separate site and a specific product.

2) Certificates
Often companies can boast of having certificates in their field. For example, an SEO studio can show that it has a certificate from Google and Yandex for working with contextual advertising. This largely says that the representatives of this studio are professionals in their field. A very serious element of trust. Continue reading

How to maximize conversion
Increasing site conversion is easy. It is enough to provide the site with a marketing function. Sites can be viewed from different points of view, including in terms of marketing.…

...

What to do when everything is bad?
Probably, every person at least once in his life asked what to do when everything is bad. Doesn’t get stuck at work, problems with studies, no personal life, relatives don’t…

...

Seven Ways to Build Trust in a Website or Online Store
1) Customer Reviews The most commonplace thing is the availability of feedback from existing customers. If we are talking about an online store, then these may be reviews that registered…

...

Where guaranteed to take a lot of money
One of the questions that people most often ask themselves is where to get a lot of money. All 100% of adults in all countries of the world ask themselves…

...